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Was it common to eat mashed potatoes out of cones in the '50s?
I would guess that this is just something that Schulz thought was funny, and wasn’t part of a larger trend. Saw some prank videos on youtube where people were handing out mashed potatoes in cones instead of ice cream at parks, so probably just a common prank idea.
In ice cream commercials, they sometimes use shortening (e.g. Crisco), since actual ice cream would quickly melt under hot studio lights.