I read “it’s dying” by people on Discord and Reddit all the time, but the numbers prove otherwise. It’s been going up this entire time and sitting over 3 billion MONTHLY ACTIVE USERS!

I feel like the bubble around people on other platforms saying “who uses Facebook anymore lol” is kind of wild given the numbers. Keep in mind these are active users not just abandoned accounts.

  • @Pronell@lemmy.world
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    1323 months ago

    I have never been a Facebook user so I’m mostly guessing.

    But I think there was a heyday where people spent a great deal of time on there.

    Now they don’t. They just log on when it’s needed to get ahold of someone or check a specific niche community.

    Thus it’s dying because the ad revenue is way down. It’s in decline not because it lacks users, but because they no longer spend hours there.

    • Rhynoplaz
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      473 months ago

      This sounds accurate to me. I have an account, and there are certain people that I use Messenger for, but I haven’t updated my status or shared anything in about ten years.

      • @Aussiemandeus@aussie.zone
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        73 months ago

        That’s the same boat as me.

        Messenger and nothing else for 9 years now.

        Reddit killed Facebook for me when i started getting banned for memes etc

        Then reddit killed reddit for me

        • @Ellecram@lemmy.world
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          23 months ago

          I started a facebook account in 2006 and stopped using it a few years later. I still have an account but only look at it maybe 2 or 3 times a year.

          I hate when I have to log in to find a business though. It 's infuriating.

          And I hate reddit with the glare of a thousand suns.

    • @Riven@lemmy.dbzer0.com
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      263 months ago

      I also wonder what they consider an active user. Would logging in through Facebook to play a mobile game count? What about just logging in through Facebook on any site to get an account on that site? I know I probably check my Facebook once every 3 months to check up on fam but other than that I don’t use it.

    • @bl4ckblooc@lemmy.world
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      233 months ago

      My brother is in the ICU right now, and everything is being co-ordinated on Facebook. It’s how we are letting people know updates, and how we get a hold of people.

      Facebook is really the only social media platform that lets you find people somewhat easily from their name.

      • @morrowind@lemmy.ml
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        23 months ago

        I’m not sure that’s a good source. It’s combines a bunch of different sources, and the one for Facebook itself combines a bunch of other sources

    • AwkwardLookMonkeyPuppet
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      83 months ago

      Ad revenue is up, because they’ve replaced the feed with 98% ads and sponsored posts. You can’t even see what your friends are posting now. It’s disgusting.

        • AwkwardLookMonkeyPuppet
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          13 months ago

          It doesn’t load. It shows like 0-1 post and then just spins endlessly. I know there’s content they could show, because I’ve checked.

          • ASeriesOfPoorChoices
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            13 months ago

            works fine for me on desktop website and android app. Not sure what’s going on with your computers/accounts. 🤷‍♂️

          • ASeriesOfPoorChoices
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            13 months ago

            oh, and to add: friends feed doesn’t have suggested posts, and fbpurity blocks sponsored posts/ads, so on desktop I get a super clean feed with zero spam, junk or anything like that. It’s amazing. It’s like 2010 again.

      • @antonim@lemmy.dbzer0.com
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        33 months ago

        This. It’s horrible and outright unusable. I used to block each and every “recommended” post/page, after a few weeks they stopped appearing so frequently.

        • AwkwardLookMonkeyPuppet
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          63 months ago

          I tried that, but there’s a million more to take their place. A couple days ago there was an ad for a game that was a completely naked woman with her legs spread open as the picture. I reported it and Facebook said they’ve reviewed it and determined it doesn’t violate their community standards, even though exposed nipples are explicitly stated in their standards as a violation. There was an option to request further review and I tried to do that, and of course the submit button was disabled and broken because a trillion dollar company cant even be bothered to build a functional website. I’m fucking done with that site. If I can’t even look for content my actual friends posted without being assaulted with pornography, then I’m done. I wish they’d crash and burn like the dumpster fire they are.

          • @antonim@lemmy.dbzer0.com
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            43 months ago

            The point isn’t so much to actually block all the garbage, that’s impossible, but to suggest to the Facebook algo to show you less such stuff.

            I’ve also seen people getting semi-pornographic adverts on Youtube, so your experience sounds entirely expected. Putting everything else aside, it’s “funny” how any other smaller independent website or a user on these major websites can and will be sanctioned (the user getting banned, the small website gaining a negative reputation) for hosting/posting pornography, but when a major website shoves pornography right into your face (and probably minors’ too, which is unambiguously illegal) nothing can be done, there is never any sort of uproar or criticism, I doubt you could even report it to some authority…

            • ASeriesOfPoorChoices
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              13 months ago

              it’s very possible to block all the garbage and get no ads or sponsored posts. use your friends-only feed.

    • @cavaloris@sh.itjust.works
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      43 months ago

      I would agree with this. I recently removed Facebook all together but prior, I would only scroll my unseen and log the F out.