'Marketing's dead, and I can back this s**t up': Baldur's Gate 3 publishing director says players 'just want to be spoken to, and they don't want to be bamboozled'
www.pcgamer.com
In our State of PC Gaming roundtable, Larian's Michael Douse argues marketing isn't the right way to reach today's gaming audience.
  • slaacaa@lemmy.world
    6·
    7 months ago

    Hundreds of millions of Call of Duty and Fifa games sold show that unfortunately marketing works