How would a company decide that something should be “legitimate interest” vs “consent”?
EDIT: Definition of “Legitimate Interest”, when hovering over the question mark.
How does legitimate interest work?
Some vendors are not asking for your consent, but are using your personal data on the basis of their legitimate interest.
Sliiightly more debatable, but you’re not supposed to emphasize one over the other iirc. Go read the GDPR, for legalese it’s surprisingly readable.