• DrQuint@lemm.ee
      link
      fedilink
      arrow-up
      21
      ·
      edit-2
      1 year ago

      It’s not a joke. But it’s not sincere either.

      It’s a criticism.

      Because yes. People DO want brand tie-ins. Literally look at Fortnite. It peaks in popularity during brand tie-ins.

      • theneverfox
        link
        fedilink
        English
        arrow-up
        2
        ·
        1 year ago

        Not brand tie ins, that’s like a coca cola ad on one of the walls. People don’t want brands, they want characters and IP… They want crossovers

    • enkers@sh.itjust.works
      link
      fedilink
      arrow-up
      22
      arrow-down
      1
      ·
      edit-2
      1 year ago

      You couldn’t just let me believe that people today are idiots and that I didn’t just get wooshed, in peace, could you?

    • skulblaka@kbin.social
      link
      fedilink
      arrow-up
      13
      arrow-down
      1
      ·
      1 year ago

      I’m thinking something along the lines of the Minecraft Lego sets for instance. Which, credit where it’s due, were pretty cool.

    • Matombo@feddit.de
      link
      fedilink
      arrow-up
      4
      ·
      1 year ago

      man I was jecking out the toy island recently and i saw a carrera oracle redbull race track right next to one with “non-lego” lego brick buildable cars and the mario kart themed one.

      I tell you: one day these crossovers and brand tie ins and market consolidation will lead us to the ultimate mono brand multiverse -> Think of Mario Raving Rabbits in Avenger costumes lego figures as playable characters in fortnite