I think this reasoning applies well to solarpunk. It’s true that ethical consumerism doesn’t scale etc but we have to resist the urge to give money to the people who will commodify solarpunk just for cheap merch and media.
For example: game full of bad messages but made by a workers coop and ethically distributed > game with solarpunk aesthethic made by limited liability company that took or wants to take VCs money and run in the capital race
An interesting exception to this trend (so far) is the furry community. We’re too queer, weird, and unapologetically degenerate for most companies to want to have anything to do with us. There’s a reason why you get furries being thirsty for Tony the Tiger, and horniness is only part of the picture. It’s also a shield that keeps the corpos out.
Argubly the anime industry is trying hard though (cat girls etc.).
Less anime and more video / mobile games like Fortnite, Dislyte, and ZZZ
Which is hilarious given how much modern infrastructure relies on the designs and work of furries
just a matter of time.